NewCity

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Newton's laws of motion and universal gravitation, the laws of conservation of energy and momentum, the laws of thermodynamics, and Maxwell's equations for electricity and magnetism were all more or less nearly complete at the end of the 19th century."
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Projects We Deliver

Comprehensive Projects

From in-depth research and discovery, through to design, development, and content, we specialize in helping complex organizations launch successful web-based projects.

  • Enterprise-level website transformations: Replatforming and restructuring of websites with tens of thousands of pages, or complete overhauls of small-to-medium sites with lots of departments, stakeholders, or audiences.
  • Targeted microsites: Creating a brand new website for a specific purpose or audience, like a grant-funded project sponsored by one or more organizations.
  • Digital strategy and execution for multiple web properties: Untangling, consolidating, and reunifying an overgrown collection of websites into something more manageable for both users and administrators.
  • Design systems and component libraries: Upgrading an existing website’s content delivery platform with new patterns and templates, whether implemented by us or working with third-party or in-house developers.

Targeted Projects

In addition to large, complex projects, we also take on more targeted projects for clients who want to focus on improving their user experience, boosting their brand, or empowering their internal teams through training.

  • Digital-centric brand strategy and execution
  • Improving existing information architecture
  • Design and component library expansions
  • Content strategy, copywriting, and editing
  • Accessibility testing and remediation
  • Performance testing and enhancements
  • Training in writing, CMS management, and accessibility

Training

  • Writing for the web
  • Content Management Systems
  • Accessibility

Ongoing Services

  • New website and brand initiatives
  • Website maintenance & upgrades
  • Content strategy & copywriting
  • Feature enhancements
  • Analytics & performance report

Projects We Deliver

Comprehensive Projects

From in-depth research and discovery, through to design, development, and content, we specialize in helping complex organizations launch successful web-based projects.

  • Enterprise-level website transformations: Replatforming and restructuring of websites with tens of thousands of pages, or complete overhauls of small-to-medium sites with lots of departments, stakeholders, or audiences.
  • Targeted microsites: Creating a brand new website for a specific purpose or audience, like a grant-funded project sponsored by one or more organizations.
  • Digital strategy and execution for multiple web properties: Untangling, consolidating, and reunifying an overgrown collection of websites into something more manageable for both users and administrators.
  • Design systems and component libraries: Upgrading an existing website’s content delivery platform with new patterns and templates, whether implemented by us or working with third-party or in-house developers.

Targeted Projects

In addition to large, complex projects, we also take on more targeted projects for clients who want to focus on improving their user experience, boosting their brand, or empowering their internal teams through training.

  • Digital-centric brand strategy and execution
  • Improving existing information architecture
  • Design and component library expansions
  • Content strategy, copywriting, and editing
  • Accessibility testing and remediation
  • Performance testing and enhancements
  • Training in writing, CMS management, and accessibility

Training

  • Writing for the web
  • Content Management Systems
  • Accessibility

Ongoing Services

  • New website and brand initiatives
  • Website maintenance & upgrades
  • Content strategy & copywriting
  • Feature enhancements
  • Analytics & performance report

Analytics

Paralyzed by possibilities? Want to better understand your digital ecosystem? We can give your team insights and strategies to take your data from fascinating to effective. One campaign at a time, one conversion at a time, one click at a time, your goals are ours.

Project Management

Great work isn't just the result of UX + Design + Code. It also takes planning, organization, and a winning attitude. Our project managers not only understand the details and nuances of the digital space; they also see the big picture, and know what it's like to walk in our clients' shoes.

NewCity logo
“I just feel, first of all, really proud. I say to Morgan once a week, ‘You know, we did a really good project.' For little tiny Warren Wilson with no resources, I feel like we did it right. I felt like I had confidence in what you told me, and that allowed me to move the ball forward. And I don’t know that I would have felt that same confidence with another web partner.”
Janelle Holmboe
Janelle Holmboe
Vice President for Enrollment & Marketing

We build
websites.

Actually, we build digital strategies, responsive design systems, and custom configured CMS implementations

Then we empower our clients to use them to build websites for complex organizations with wide-ranging stakeholders and audiences.

We do this for higher education, non-profit, and commercial clients using Drupal, WordPress, and enterprise (OmniUpdate, Cascade…) content management systems.

Men and women participating in a content strategy exercise

Higher Education

NewCity has long been a leader in human-centered design for higher ed, pioneering new research methods, experience strategies, design systems, and scalable infrastructure.

Today our sights are set on:

  • Understanding the full journey of today’s prospective student, so you can start valuable conversations and win more hearts.
  • Unifying your web strategy and digital engagement strategies. Often this means bringing marketing and enrollment together in new ways.
  • Helping central web teams succeed in a distributed governance model, to solve for understaffing and tight budgets.
  • Connecting brand strategy with practical deeper-level content, for messaging that shows and proves the brand.
  • Helping web teams use analytics beyond just the basics, to measure true engagement and iterate for growth.

Services We Provide

Comprehensive Website Strategy, Design & Development

  • Enterprise level website transformations
  • Targeted micro-sites
  • Digital strategy and execution for multiple web properties
  • Design system & component library creation

Targeted Brand & Website Solutions

  • Digital-centric brand strategy & execution
  • Improving existing information architecture
  • Component library expansions
  • Optimizing conversions & user paths
  • Content strategy, copywriting, and editing
  • Creating new pages or website sections
  • Accessibility testing and remediation
  • Performance testing & enhancements
  • 3rd party integrations

Training

  • Writing for the web
  • Content Management Systems
  • Accessibility

Ongoing Services

  • New website and brand initiatives
  • Website maintenance & upgrades
  • Content strategy & copywriting
  • Feature enhancements
  • Analytics & performance report

Meet the team

Different backgrounds, different disciplines, and a whole bunch of different home offices.

Different backgrounds, different disciplines, and a whole bunch of different home offices.

With 25+ years in digital, our service offerings cover just about anything you can think of.

See what we offer

With 25+ years in digital, our service offerings cover just about anything you can think of.

We build websites

Actually, we build digital strategies, responsive design systems, and custom configured CMS implementations.

Then we empower our clients to use them to build websites for complex organizations with wide-ranging stakeholders and audiences.

We do this for higher education, non-profit, and commercial clients using Drupal, WordPress, and enterprise (OmniUpdate, Cascade…) content management systems.

Men and women participating in a content strategy exercise