Why you need clear roles and responsibilities to deliver effective content

There are usually lots of people involved in delivering content within an organization. This results in different priorities, conflicting agendas, and struggles for ownership.
Developing an Effective Content Strategy for Higher Ed

If you’re in Higher Ed, and responsible for content creation, you know that it’s not easy. I’ll share the questions you should be asking yourself, and what I’ve learned through my own experience.
5 Steps to Get Your Content Redesign-Ready

If you’re getting ready for a redesign, whether it’s 200 pages or 20,000, the process of preparing your content for migration can be daunting, and it’s hard to know where to start.
Higher Ed Governance for the Real World, Part 2

We as practitioners must take steps to establish the web as a specialty tool that requires specialty skills, not a publishing platform free-for-all.
Higher Ed Governance for the Real World Part 1

A study of how web teams from all types of colleges and universities are getting things done. Part 1 of 2 focuses on organizational structure and CMS tools.
Content Governance for the Real World

In a previous article, we discussed Content governance (and why your website can’t live without it).” In this follow-up
Content governance (and why your website can’t live without it)

Unless your website’s managed by one person, you need a plan to help you create, publish, and manage content in a timely and efficient manner. Here’s how.