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Thinking forward.

Here are some things that we’ve learned, tools we’ve tried and current musings on what’s coming next. Keep up with our latest posts in our newsletter and browse our articles by the following topics:

Human-Centered Design
Design Systems & Sustainability
Content Strategy & Governance
Enrollment Strategy
Methods & Tools
Measurement & Growth
Effective Digital Teams
Reflections
Icon of a notebook, tools, and a person
  • November 21, 2021·

Build Your Digital Playbook & Toolkit

David Poteet planning project strategy with Cornell School of Continuing Education
  • October 4, 2021·

Project Strategy Blueprint

A man reviews a book while taking notes.
  • February 10, 2021·

Writing for the Web and Your Brand

A laptop decorated with multiple stickers
  • January 15, 2021·

How to personalize website content in Higher Ed

David Poteet pondering sticky notes used in a content strategy session
  • December 17, 2020·

2020 marks NewCity’s 25th Anniversary

illustration of someone working on content for a website
  • October 5, 2020·

Website Content Work Planning Template

Young man focused on computer screen, hand on chin, with coffee mug, against orange background.
  • October 3, 2020·

Page Tables for Website Content Creation

Sign with the text "This office will not tolerate redundancy in this office"
  • August 26, 2020·

Why “Read More” is Less Effective

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NewCity logo

301 South Main Street, Suite 207
Blacksburg, VA 24060

540.552.1320
Careers
Diversity & Inclusion
Privacy Policy
© 2025 NewCity
Twitter
LinkedIn