An element collage is a 10,000 pixel wide montage of what-if’s. Think of it as a clean-slate style guide. If the visual side of your branding is not in sync with the voice and tone of your content, this can help fix the disconnect.
An “Element Collage” consisting of color palette exploration and expansion, font exploration, and photography and/or illustration style suggestions.
The collage will also feature a variety of applications utilizing this exploration in commonly found layouts found within a CMS driven web design with an emphasis on creating a design system of reusable components. (i.e. feature areas, callouts, article styles, and a variety of themed “elements”) that will spark a refined or new direction for the face of your brand.
Provide current brand standards or style guide
Provide current collateral (print, digital, outdoor)