NewCity

The Need for Speed

Light trails created by a long exposure photo of a highway

One of the best ways to lose your users is to provide a slow website experience. Studies have shown that milliseconds of time can make the difference between retaining your users and losing them to someone else. Google is using site speed as part of their ranking algorithm. There’s no better time to work on speeding your site up.

What Is Good Design Feedback?

A group of people reviewing wireframes

Design feedback can be elusive and it falls on the designer to help their client learn to speak design” and get the kind of response that is actionable.”

Illustrator Tip: Duplicate a shape along a circle

A photo of a splayed color swatch book

This is one of those little workflows that can be a complete pain on the rare occasion that you need it. So I’m making this as much as a reminder for myself and our design team as it is a tutorial. Making a shape mathematically duplicate itself along a circle sounds like something illustrator would […]