Posts by David Poteet
Content governance (and why your website can’t live without it)
Any website managed by more than one person is going to have governance issues. Models vary — some are intentional and highly structured, while others are more "organic," if you know what we mean. Not all are equally effective.
There's no one right governance model for every institution. However, when we work with you to shape your governance strategy there are five principles that apply everywhere.
David Poteet speaking on Brand Differentiation at CASE Europe 2013
NewCity's president David Poteet will be co-presenting with Claire Brookes from the University of Portsmouth at CASE Europe's Annual Conference in August 2013. In their presentation titled "Stand Apart from the Crowd - Uncovering and Proving your Unique Strengths," David and Claire will share lessons learned while helping the University of Portsmouth do just that.
Not Everyone Thinks Like You
If you’re writing an email or copy for a website and you're like most people, you will write for people like you. I know, you say you're writing for your audience, but you're really writing for yourself. I do it all the time. We all do. That is to say, we tend to write for people who think the same way we do.
But not everyone thinks like you.
Blue Ridge Parkway mobile app launched on Nomad platform
The Blue Ridge Parkway Association has launched the Blue Ridge Parkway Travel Planner Mobile app on the Nomad platform. Nomad Mobile Guides is a subsidiary of NewCity providing a toolkit for publishing travel apps and websites. The app was developed in close collaboration with the National Park Service.
The Blue Ridge Parkway Association is the official partner organization of the Blue Ridge Parkway dedicated to providing tourism and hospitality information to the Parkway traveler.
//Read coverage of the Blue Ridge Parkway mobile app launch in the Roanoke Times.
NewCity Presentation on UX × SEO at EdUI
David Poteet, Melissa Beaver (Director of UX) and Jessica Behal (Director of Internet Marketing) gave a presentation at edUi 2012 on how user experience and SEO professionals can stop fighting and start teaming up to deliver big results. Our presentation focused on the higher education market (this was edUihttp://eduiconf.org after all), but the principles apply for any market.
Rebekah Godshall to Present at Eduweb 2012 on Managing Responsive Design
One of the hottest topics in web development today is the idea of "responsive design" – building a site to respond appropriately to any screen size from desktop to tablet to smart phone. It's revolutionizing our approach to development – almost every site we're building today is responsive.
Lots of people are talking about how to implement responsive design from a technical standpoint, but how do you plan and manage a project with this approach?
Rebekah Godshall, NewCity's Director of Project Management, will be presenting at Eduweb 2012 on managing a responsive design process.Read some of Rebekah's tips for tackling a responsive redesign.
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