Posts by Brian Maddox
NewCity helps put a Personal Touch on Catering.
We love it when our clients take the time to let us know how their clients enjoy using the site or app we've made and are proud of the work we crafted together. Brian Grove over at Personal Touch Catering took it one step further and submitted his site to the National Association of College & University Food Services Loyal E. Horton Dining Awards. While that is a mouthful in itself - Personal Touch took home two awards - a Bronze for Large School Special Event and a Gold for…
Illustrator Tip: Duplicate a shape along a circle
Making a shape mathematically duplicate itself along a circle sounds like something illustrator would handle flawlessly. Well it is, if you can find it. This not very well documented procedure I have the need for maybe 3 times a year but every time its a challenge to make Illustrator do what I want it to do. That is until I discovered this little method. Follow these easy steps to duplicate a shape along a circle perfectly every time.
Best of Show - Interactive at the 2011 Western Virginia Addy Awards
NewCity is delighted to announce that we took top honors in the interactive category at the 2011 Western Virginia Addy Awards Saturday night.
NewCity is moving!
Well it has been the busiest year anyone here has seen in our company's history. A good year. Good enough that we are expanding to a new office space.
Photoshop Tip: Kuler and CS4
I use Kuler all the time to explore color themes for comps and in developing branded colors for clients. Getting those colors into Photoshop or Flash has always been a clunky export then import kind of process. Come to find out that Kuler has a direct extension window within these CS4 applications. Kind of makes sense, but a lot of designers overlook it or simply don't know its there and it can be extremely helpful.
So what is NewCity Labs?
Our bread and butter are following through on ideas; making "What if we could...?" into something real. We do it for our clients every day. Most good ideas happen through bad ideas or the need to make our lives a little easier. NewCity Labs is about seeing good ideas come to light and learning through exploration. Everyone has ideas, they come to us usually when we aren't trying to have them – in the shower, in line at Starbucks, pumping gas. What we seldom do is push them to the next step (which is sometimes the garbage) – or follow a tangent concept that comes from that initial thought.
// Next
Search the blog.
Results that speak.
We picked the hottest week in August to shoot photos in Arkansas for our website. That alone should have slowed the brain of our director from New City. But no. Good thinking, patient guidance, and persistence resulted in compelling photos to pull eyeballs to our rail safety message.
- Marmie Edwards - VP of Communications, OLI



