Social
Social media. No two words have ever joined forces to create as much confusion as these two have.
Every week, you get invites from co-workers, family members and old friends (who may or may not have actually been your friend back in the day) to join a new network. So how do you make sense of it all?
Easy. Start your reading here and then continue the conversation with us.
We'll help you figure out your objectives, then define and execute the strategies to make them happen. Plus, we'll measure our progress as we go.
So, for now, we invite you to read on. Oh, and uh, join in the conversation, of course.
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More From SXSW: Merlin Mann & John Gruber
I think I finally figured it out. The reason I've started and stopped this blog post so many times is because I'm trying to wrap up everything that Merlin Mann and John Gruber had to say about blogging and social media when you can actually just listen to it for yourself right here:
You can download…
The power of What If?
When I was a kid, my parents bought a sailboat. My mom, dad and myself thought this was a very cool thing. Actually, I'm just assuming I thought it was cool because I do now and I was only three then. My sister, on the other hand, was 6 and she had A LOT of questions about our new family…
I went to SXSW and all I got was…
…some really awesome t-shirts actually.
So, a lot of people have asked me how the trip was. Short answer: great! We had a blast at the SXSW conference and frankly can't wait to go next year. I'm pretty sure Dave and I will make the trip over annually. Will we go in an RV? Ask me next February, because only the reward of seeing my…
Understanding the Medium: A University Looks at Publishing on the Web
This is a paper I presented at WebEdge in Austin, Texas in April 1995. I was working as a designer at Radford University at the time. I dug it up and posted it to our blog because it's funny to go back and look at where we were then, and see how my predictions turned out – David.
I was asked to speak recently to a group of public relations…
The Power of the $20 Donation
I suppose this post will be the human-interest portion of our blog for the week. You probably won't learn much that you don't already know (word spreads fast on the Internet) in this one, but you might just remember something that you forgot (human kind is in much better shape than we give ourselves credit for).
Twelve days before Christmas, I was…
College Facebook groups getting hijacked
Brad Ward reported yesterday on his Squaredpeg blog that he's uncovered what looks like rings of people who are creating groups for incoming freshmen classes on Facebook (or getting admin privileges on these groups) for questionable purposes. These people are not actually applying to or planning to attend these schools. They may be developing…


