Creativity

Where does it come from? More importantly, where does it go when we need it most?

Sometimes, it flows like water. Other times, it’s like squeezing water from stones. Either way, deadlines and budgets don’t change.

Creativity for the sake of being creative is a dead-end road that people will only travel down once. But when ideas compel someone to follow along, they get noticed.

Before we write content or code. Before we dive into design. Heck, before wireframes. There must be ideas. Ideas are the fuel for it all. And creativity is the spark.

Here we share everything from inspiration to methods that we, and others, have found successful in the quest for creativity. We’d love to hear what you have to say on the subject. Just be sure to leave your comments in the form of a haiku. Or prose. Or a rhyming couplet, those are nice.

NewCity Suggests:

[ October 9, 2009 ]

A new way to experience NewCity: our free Get a Taste Workshops

NewCity introduces Get a Taste workshops on brand experience and social media. Knowing where to start can often be the hardest part of creating a positive brand experience. It's also a daunting task when it comes to navigating the waters of communicating your brand through social media. We created our free workshops to help new and existing clients get to know us and grow comfortable with the work ahead.

[ September 18, 2009 ]

A NewCity Designer, now Designer / Photographer

Sara Andrew Photography

One of Sara's photos from the West Virginia State Fair

Sara Andrew, a Senior Designer at NewCity, was selected as the Event Photographer at the annual Friesian Horse Inspection in Tennessee this week. Good photography is not an easy thing to achieve, but Sara's ability to capture the subject as well as the emotion of the moment is gaining a lot of attention around here. When you combine Sara's design eye with her photography skills, you have something pretty special. Read on.....

 

[ August 26, 2009 ]

Adobe Illustrator Math Bug

One great thing in Adobe Illustrator is the ability to duplicate and move an object - then repeat that action as many times as you need. This is a handy tip, but also a "be aware of a problem".

I love a lot of Adobe products, Photoshop and Illustrator are cutting-edge software that no Designer can do without. However, there is a bug in…

[ January 22, 2009 ]

Would all the righties please excuse us lefties while we talk?

Can you tell from the inside which hand is more creative?

Can you tell from the inside which hand is more creative?

There are many myths surrounding the explanation of why creativity blossoms in some of us and not others. One of the oldest is that left-handed people are naturally more creative than righties due to us lefties being right-brained.

I have first-hand knowledge (so to speak) of many righties…

 

[ May 13, 2008 ]

New City Media featured in prestigious Graphis DesignersUSA annual

designersusa2_cover_l.jpgNewCity is showcased in Graphis' DesingersUSA 2, which highlights the work of 50 top design firms in America. We received a special invitation from Graphis based on the creative merit of our recent work.

Graphis has been the premier publication covering graphic communications world-wide for over 60 years. It is a compelling record of the most…

[ February 15, 2008 ]

Design Inspiration Comes From Many Sources

I'm always on the look out for new and interesting things as you never know what might spark your imagination. Things that might stretch my mind to ideas or concepts that I may not have thought of before. Good or bad usually makes no difference if the end result is that it got you thinking.

One thing I check annually are the top videos from the…

 

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